In the 1970s, SK-II scientists began a fervent quest to uncover a skincare ingredient that would make beautiful skin a reality. Across land and sea, they sought for the answer. Researching a myriad of possibilities ranging from Chinese herbs to hot spring water – the secret they were looking for eluded them for a long time. It was only by a chance encounter that the scientists observed the soft and youthful hands of aged sake brewers. The breath-taking sight was what hinted at the skincare miracle they would eventually uncover. A destiny of beauty was finally within reach.